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IDATE Research's market report programme constitutes a natural extension of the work performed by our teams of analysts, as well as our ongoing investments in information and monitoring systems for player strategies and markets in the digital economy – the DigiWorld.

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Our regularly updated research catalog is organized around four areas that cover 10 specific categories. Each of these provides insight into key markets through a comprehensive set of deliverables – datasets, reports and slide decks. Contact us for the complete list of publications and pricing conditions for single studies or packages.

Future Networks Telecom Strategies Media Strategies Internet Economies
Wireline Telecom Players & Markets Television & Video OTT
Connected Objects

Wireless Telecom & Over-The-Top Video Distribution & Devices
Personal Data & Advertising

Cloud & Infrastructure   Digital Entertainement  

Search result(s) : 25/112
Data monetisation
Market report
more This report describes the existing but fast-shifting degree of data monetisation in the verticals of finance, telecom, healthcare and automotive. Woven through all this is the thread of the influence of such cross-cutting trends as social networks and user commitment or hesitation.
A rich palette of examples of players’ early moves and latent plans illustrates the vibrancy of the issue.
The clear potential for each vertical is examined in detail, as are bumps on the road ahead. Privacy, especially in finance and healthcare, as well as in shopping and telecom habits, can be cited as one example.
Telco investment challenges
more As the need to deploy superfast systems becomes apparent, telcos are signing more and more cooperation agreements (sharing, pooling, outsourcing) and seeking out new financing models. But they also need to keep up with network investments.

Based on an analysis of the global marketplace and its players (23 countries, 20 telcos profiled), this report provides with fixed and mobile CapEx from 2010 to 2015, and analyses why the pace of investment was maintained in 2015.
FTTx vendors
Market report
more This report analyses the FTTx market from the equipment suppliers' viewpoint.

It delivers a market analysis, with particular focus on equipment suppliers' strategies around the world.

It also provides market share estimates for PON market operators (OLT and ONT)
A series of one-to-one interviews and meetings were held with many of the globe’s leading FTTx equipment suppliers, including Huawei, Alcatel-Lucent, ZTE, Fiber Home, Calix, Adtran and DASSAN Networks, for the purposes of this report.
World SDN/NFV market
more This report provides an analysis of telecom network evolution and transformation to a software-based infrastructure.

We spotlight the main players deploying SDN/NFV as well as their actual projects – at August 2016 exhaustively detailed through a separate dataset with 72 project sheets – and then describe the vendor landscape.

Finally we propose a market sizing in term of investments coming with forecasts up to 2020.
World Online Advertising Market
more The World Online Advertising market package includes:
- a database with quantitative data on online advertising, the key market for monetization of personal data, up to 2020 for 15 countries (USA- UK –France –Germany –Italy –Spain –Japan -South Korea –China - Brazil – India – Russia – Turkey - South Africa – Switzerland), 7 zones and world consolidated. Six sub-segments are estimated for each country: search, display, mobile, programmatic, RTB, social networking and video.

- a status report providing an analysis of key trends and technologies around personal data today (including privacy challenge, retargeting, VRM, regulation, new data measurement techniques, etc.) and also includes an overview of the world leaders and their KPIs (Google – Facebook – Yahoo! – Microsoft – Twitter – Amazon – Apple)
LTE for fixed access
Market report
more In developed countries, the deployment of superfast broadband (SFB) is today one of the hottest topics in connection with the convergence of fixed and mobile. Plans for replacing a landline with a mobile line are nothing new.

The substitution by LTE of fixed broadband started to be offered by mobile players two or three years ago in European markets.

Many players are jumping onto the bandwagon, displaying a variety of strategies in a fast-moving industry.
The business case for fixed LTE is clearly there – whilst rather limited in advanced countries, it is wide open in developing markets.

The key question is if fixed LTE technology is going to win the race against fibre and hybrid and, if so, when? Today, LTE for fixed access appears to be the least expensive option to provide medium speeds in rural areas. The option of hybrid solutions combining xDSL and LTE is becoming a worthy competitor.
World Telecom Services Market
more The World Telecom Services - Markets & Players study includes two deliverables:
1. A report (ppt format) providing readers with the current status of the telecom services market, along with analyses of global trends and growth dynamics by technology and by markets. It also offers an overview of the world's top telcos.

2. A dataset dedicated to service revenues and usages with data and forecasts up to 2020 for 26 countries, 5 regions & world consolidated
Sport content: TV vs. OTT
Market report
more While the latest negotiations for the TV rights to major sports resulted in record prices, and the Euro 2016 football and summer Olympic Games have delivered very strong ratings, this report takes a look at sport content on television, and the Internet's growing weight in providing exposure for sports.

It explores the role that sport plays on television, and the role that television plays in financing sport leagues, as well as the opportunities being opened up by OTT. It takes a look at recent upheavals in the sector, the increased competition created by new sport channels, and the involvement of new players from the telecom and Internet universes.

The report details the strategies that leagues are adopting with respect to the distribution of their content, via broadcasting and OTT, and by Internet companies and telcos. It also examines how broadcasters are reacting to these new real and potential threats.
Lastly, it explores the technical and economic challenges that those providing live premium sport content are having to grapple with, and pinpoints several ways in which broadcasting and OTT can be used to complement one another, and the avenues open to the different types of stakeholder.
Telecom consolidation in Europe
Market report
more This report starts by presenting a panorama of the major moves and trends that have been observed in Europe recently. It continues with an examination of how the regulatory stance seems to have evolved since the new European Commission took office in late 2014 and looks further at the remedies that have been imposed by DG COMP between 2012 and 2016.

The question of how markets and users are being impacted by the wave currently sweeping European telecoms has been raised many times. The answer may differ, however, depending on who is responding. Chapter 4 will provide a short review of some of the major studies published on the issue over the last year or so.

The following chapter looks at whether mergers have actually held what operators were promising and presents the evolution of some key performance indicators prior to the merger under consideration, and thereafter.

Finally, the report presents a brief perspective of what factors might shape M&A activities in the short and medium term.
World TV & Video Services Markets
more Our TV experts publish half-yearly their TV & Video Services observatory covering 39 countries, 10 regions and world consolidated.
This ongoing monitoring is accompanied by regular analyses and analyst viewpoints of trends, disruptions and industry moves.

This bundle includes two deliverables:
1. A report (ppt format) The state-of-the-art for TV & Video Services: changes in accessing TV, viewing patterns, TV & video revenues and audiovisual value chain. Besides the monitoring of these criteria the study provides you with analyses and viewpoints of our lead TV & video analysts. It draws the audiovisual landscape regarding TV & video services worldwide, going even further in stressing out the regional differences and market specificities.
2. A half-yearly updated dataset (xlsx) Historicals, Estimations & Forecasts up to 2020
- TV and OTT video access modes: Terrestrial, Cable, Satellite, IPTV
- Network digitization
- TV and video consumption: audience and time spent
- Television and video revenues
  . TV revenues: advertising, subscription, public revenues
  . Physical video revenues: DVD/BluRay retail & rental
  . Video on demand revenues: DTR, EST, SVoD, advertising
more The bundle World LTE markets – 5G initiatives & MBB spectrum includes two deliverables dealing with both LTE and spectrum issues:

1. A database (updated half-yearly): quantitative & qualitative data for 46 countries, 6 zones & world consolidated - 76 LTE operator sheets are also available. It gathers information about spectrum issues, technologies, revenue & subscriber data & forecasts up to 2020. It presents the current status of the main mobile broadband frequency bands and results of auction processes including allocation modes, prices paid by each licensee, quantity of spectrum acquired by player, technology, price paid per MHz per PoP for 10 years and detailed information on the regulatory status.

2. A report (updated half-yearly) providing you with the state-of-the-art regarding LTE: overview of dynamics in LTE markets up to 2020 by geographical area and by technology. It also provides you with analyses of the worldwide LTE market status, LTE pricing, new services, technological issues, recent pieces of news on spectrum allocations, spectrum prices comparison, roaming, chipsets and devices.
With regards to spectrum, latest developments in the field are highlighted. Information include the main evolutions of the regulatory framework, spectrum sharing issues and new radio technologies, 5G developments, mobile spectrum in Western Europe, Eastern Europe, Asia Pacific, North and South America, and Africa Middle East, and spectrum valuation.
Digital Agenda Europe
Market report
more This report examines the status of the Digital Agenda for Europe (DAE) in the 28 European Union Member States (EU-28) with respect to objectives 2 and 3: respectively full coverage for >30 Mbps connections and 50% coverage and take-up for >100 Mbps and higher.

The study highlights the diverse contrast between the countries according to the threshold of 100 Mbps. The situation is quite different for Superfast broadband (<100 Mbps) or higher speed (at > 100 Mbps). The analysis shows by the way that customers willingness to subscribe to broadband network do increase with the speed. The higher is the proposed bit rate, the higher is in general the penetration.
World FTTx market
more The bundle World FTTx market includes two deliverables:
1. A report analysing the developments in FTTx markets up to 2020.
It presents a geographical panorama of FTTx access solutions in Europe, Asia, North America, Latin America, Middle East & Africa. It also includes an overview of the major world leaders as well as a panorama of the ultrafast broadband markets: Services and tariffs, ultrafast broadband market.

2. A half-yearly updated dataset covering:
- 70+ countries & 250+ player sheets including their roll-out projects
- data for markets at December 2015 & forecasts up to 2020 for homes passed and subscribers by architecture (FTTH/B, VDSL, FTTx/Docsis 3.0)
World OTT Markets
more This yearly observatory - report and dataset- provides a comprehensive worldwide and regional/country level market value database covering all principal OTT services for the period of 2010 to 2020.
• Markets covered: Internet access and usage, search, social, mobile, video, e-commerce, communication, cloud, digital contents and online games.
• The above markets are also dissected from a business model angle, to include both paid revenues and advertising revenues from display formats including RTB
• 7 regions and 15 countries covered: World, Europe, EU5, APAC; LATAM, Middle East/Africa, North America, Brazil, China, France, Germany, India, Italy, Japan, Russia, South Africa, South Korea, Spain, Switzerland, Turkey, UK, USA
• The total telco services market is also provided as a means of comparison with the OTT services market

Case studies of the principal Internet players (Amazon, Apple, Facebook, Google), including their acquisition and platform strategies are looked into, whilst also looking at other major players and trends to emerge, such sharing economy players (Airbnb/Uber) and impacts on regulation, and a look at players' financials. A detailed analysis of the dynamics of each OTT market is provided, including the key players, competition levels and IDATE's perspectives and outlook.
Video Solution Providers
Market report
more This report analyses the rollout of new IP-based video management and distribution solutions. This includes extensive company profiles which describe the positioning of leading players coming from the TV industry, telecom and IT equipment suppliers, Internet giants and start-ups.

It catalogues in detail the major trends in the market including concentration and vertical integration, trade-offs and greater softwarisation of solutions.

Among the key questions examined are how far will the use of IP-based solutions grow in the future? Will the concept of software-defined video develop on a large scale and, going a step further, will virtualisation be the next big thing in the market?

Finally, it is anticipated that the market of OTT professional video distribution will grow by close to 25% per year up to 2020. Given, though, the tensions on unit prices, increasing internalisation and competition, the growth in value will be lower than in volumes.
Content Economics
more This report takes a look at four major content industry sectors:
• book publishing
• recorded music
• video games
• video.
For each sector, it provides detailed market data, along with an analysis of sector's transition to digital formats and distribution, how this is impacting the industry structure and how revenue is distributed between market players.
It then delivers a cross-cutting and comparative analysis of trends that are common to all four sectors.
Lastly, it provides global market forecasts for 2016-2020 for all four sectors, for six key countries and four regions.
The Industrial Internet
Market report
more This report describes the phenomenon of the Industrial Internet.
It analyses the impacts on the integration of IoT technologies into industrial assets (the 'smart factory'), as well as into end products.
It also provides insights regarding innovative business models and illustrative case studies from various verticals.
It describes the main drivers and barriers for the take-off of the Industrial Internet market.
OpenStack, the compelling cloud platform
Market report
more This report presents the introduction of OpenStack as a major cloud platform and its effect on this industry.

The first part of the report gives a description of OpenStack and the benefits from deploying it.
The second part provides an overview of OpenStack ecosystem : the vendors, the backers and the competitors.
The final part presents how important the introduction of OpenStack is in the telecom world .

• Why and how is OpenStack getting popular?
• What are the relationships between OpenStack and all the cloud platforms?
• What impact will OpenStack have on the future telecom world?
DigiWorld Yearbook 2016
Market report
more Every year, the DigiWorld Yearbook is awaited by players for its unique summary of the digital economy and its highlighting of key trends. For the release of the 16th edition, our team will spur a debate on the possible future for the key sectors: internet, telecoms and TV!
Connected Healthcare
Market report
more This report introduces the potential value proposition brought by connected healthcare solutions in respective of both business users (caregivers) and individual users (patients). The particularity of health industries have been considered in regard to data sensitivity and regulation .

It evaluates the initiatives and strategies of players coming from different sectors, particularly facing the strong incumbents (medtech giants). The main positioning of each category of players has been also addressed by taking the competitive landscape into account.

Finally, in examining the gaps which lie between promising benefits and what is required for industry deployment and adoption, both the challenges linked with data security and privacy , and the best business model are analysed.
World Video Game Markets
more The global video game market (including equipment) will grow from 74.5 billion EUR in 2016 to 107.6 billion EUR in 2020 (+9.6 % per year on average).

This study follows the development of key indicators for the sector over the next five years and delivers an appraisal of key segments: • Home consolesHandheld consolesMobile gamingComputer games

It also takes a look at the core trends shaping the sector: industry concentration that is redrawing the market, technological innovations such as virtual reality that are opening up new segments, changes in user habits with the development of multi-screen games, e-Sport, etc.
Public policies for UFB
Market report
more This report explores ultra-fast broadband rollouts carried out as part of national government-backed plans, by taking a detailed look at the situation today in seven countries: France, Germany, Italy, Portugal, Spain, Sweden and the UK.

The report consists of two parts:
Monographs of each country, which include a description of the current situation (demographics, technologies used), background on national programmes, details on the current programme (targets, regulatory measures, funding), the technologies being deployed, network governance and monitoring tools.
A synthesis that delivers:
- an analysis of the current status of national programmes in relation to the objectives set out in the Digital Agenda for Europe;
- an analysis of the progress being made in coverage rates;
- a description of the different monitoring and supervisory mechanisms in place for each national programme
Market report
more This study aims to identify and describe the key characteristics and challenges of the developing market of pay video-on-demand services by focusing on the United States market and major European markets (Germany, Spain, France, Italy, United Kingdom).

The study comprises three parts:
offering and pricing models of pay video-on-demand services and the means of interaction between the service providers and content rights holders;
marketing and competitive positionings adopted by pay video-on-demand service providers in the markets studied;
growth factors and profitability conditions for transactional video-on-demand and subscription video-on-demand services, focusing on real-world examples of international players and their local competitors.
Network Sharing
Market report
more This report deals with the evolution of network sharing by Mobile Network Operators. Today established as a common practice, it is still differently undertaken depending on market and geography.
We will thus examine what the main forms of network sharing are, how they are used and why by operators.
Taking into account recent and coming technological evolutions, we'll try to see how network sharing could evolve, what new shapes this practice could take and what the impact could be on operators' business model from a competition point of view.
Mobile Security Solutions
Market report
more This report examines the world of mobile security, providing a broad overview of the main players, their strategies and positioning, future trends and the market as a whole – its structuring and value chain (hardware, devices, IT, security, telcos).
It examines the threats for mobile, their reach and assessed prevalence. In parallel, the report details key technologies – in use and those upcoming – aimed to secure mobile platforms.
Finally, the report provides a strategic analysis of the key drivers and hurdles regarding the mobile security solution market, coming along with data and forecast of the market in value.



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