The Online Content Distribution Market
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Market Insights - 27/01/2010
Opportunities for CDN
The growing development of online content requires advanced delivery solutions to counter the major drawbacks of simple unicasting systems. This is the simple behind the tremendous annual growth figures being reported by the CDN market, over 30% despite the downturn, with forecasts indicating a market of 3.5 billion USD worldwide by 2012, coming mainly from North America, but Europe and South-East Asia are becoming key growth markets.
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| MF90609 |  | PDF | 47 |
2500 euros excl. VAT |  |
• How to ensure QoS when delivering content online with CDN and P2P?
• How CDN can help to build sustainable business models for content providers?
• How is the CDN market organized?
• Who are the new entrants?
• What market opportunity for CDN?
• Is cloud computing the next big thing for CDN? |
1. EXECUTIVE SUMMARY
2. ONLINE CONTENT DISTRIBUTION TRENDS
2.1. Internet traffic growth is still exponential
2.2. Challenges for scalability on the Internet
2.3. Video on the Internet
3. DELIVERY TECHNOLOGIES
3.1. Main technologies for delivery of content
• Downloading, Streaming, Progressive downloadiing
• Main content delivery systems:
Unicast, Enriched unicast, Multicast, CDN, P2P
3.2. Traditional approach of CDN technologies
3.3. Techniques for optimization of delivery
3.4. Hybrid CDN technologies
• P2P principles
• P2P limitations
• Evolution from pure P2P to hybrid solutions
4. MAKET ECOSYSTEM
4.1. A brief history of CDN market
4.2. Delivery chain
4.3. Market players and ecosystem
• Top market players
• Main partnerships between Telcos and CDN/P2P providers
• Main mergers/acquisitions in the CDN/P2P industry
5. MARKET DYNAMICS & MARKET SIZING
5.1. Market dynamics
5.1.1. Drivers
5.1.2. Barriers
5.2. Market trends
5.3. Market sizing and forecasts
6. INDUSTRY ECONOMICS & BUSINESS MODELS
6.1. Value proposition
• Offering description
• Differentiation
6.2. Pricing methods
6.3. Economics of CDN players
6.4. Business case for online video service based on CDN
6.4.1. Catch-up TV model (e.g. ABC)
6.4.2. Premium VOD model
6.4.3. Viral platform model (YouTube)
7. COMPANY PROFILES
7.1. Traditional CDN providers
7.1.1. General overview
7.1.2. Akamai
7.1.3. Limelight Networks
7.1.4. CDNetworks
7.2. Telcos
7.2.1. General overview
7.2.2. AT&T
7.2.3. Level3
7.2.4. Verizon
7.2.5. BT
7.2.6. France Telecom (Orange)
7.2.7. DT
7.3. Internet giants
7.3.1. General overview
7.3.2. Amazon
7.3.3. Microsoft
8. OUTLOOK: TOWARDS CLOUD COMPUTING
8.1. Business motivation
8.2. Technical motivation
8.2.1. Cloud computing architecture segmentation
8.2.2. Comparison of architectures
8.3. The cloud computing opportunity
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